It’s World Vegan Day and what better way to mark the occasion than a special Q&A with the brains behind Vegucated, the best new vegan movie of the season.

This refreshingly funny, guerrilla-style, feature-length film follows three meat- and cheese-loving New Yorkers who agree to go vegan for six weeks.
The film premieres in Washington, DC on November 9th (got your tickets, yet?), and in cities across the country this fall.
I met multi-talented filmmaker Marisa Miller Wolfson when she premiered Vegucated to a standing ovation at Vegetarian Summerfest in July.

I met producer Demetrius J. Bagley at an international vegetarian conference in India five years ago and I’ve been a friend and fan of this vegan renaissance man ever since.

I caught up with the dynamic duo a few days ago, during their whirlwind Autumn tour.
What’s your personal story of becoming vegan?
MMW: I went vegetarian when I saw a documentary at church one Sunday that included footage of what goes on behind closed doors on farms. It felt like such a revelation to me. I remember thinking, “of courseI’m vegetarian.” It felt completely foreign but like coming home all at the same time. At that screening I picked up a pamphlet called “101 Reasons Why I’m a Vegetarian” and grabbed it for reading material three months later when I was getting on a plane to go home to Indiana for my birthday. I read it on the plane and by the time I landed, I decided I was vegan. The health, environmental, and ethical reasons were too strong. I just had to do it.
DJB: In the 90s, I began to reduce my milk use by 20%, and suddenly 36 hours later was milk-free. Over the next few months, I phased out all animal products and went vegan. Going vegan for me was driven by health and spiritual considerations, including better treatment of Nature in all its forms.
What’s the message of the film and what do you hope viewers will think about after watching it?
MMW:I set out to make a film that would help people explain to their friends and family why veganism isn’t just “not crazy,” but actually a natural, healthy, and rational response to some of the biggest challenges of our time. My hope is that this film is accessible enough to help start a dialogue between veg*ns and non-veg*ns and create more understanding at the dinner table.
DJB: Eating more vegan is possible, beneficial and fun! I would love if everyone who sees the film ate at least one weekly meal that’s vegan.
Marisa, the film uses comedy, especially in the beginning, and that was quite refreshing. How did that come about?
MMW: We chose our film subjects based on likability, and to me, humor plays a big role in that. The film ended up being very funny just because of who we picked. Then at the FilmShop, the filmmakers collective that helped shape and fine-tune the film, my peers suggested I add the funny Charlie Chaplin-style back story to the beginning of the film to help draw people in and to help them trust me as a narrator/filmmaker. I’m so glad they did!
How did the project develop and how long did it take to evolve from idea to film?
MMW: As a full-time vegan activist with Kind Green Planet, I used to travel around the country, showing other award-winning documentaries about veganism, and I met so many people whose lives were changed dramatically as a result of being exposed to these films. I wanted to capture that process on tape. Then when I saw Super Size Me, I realized that would be the perfect template for a film: treat it as an experiment with someone going vegan for a month. That made sense especially since Alex Jamieson, Morgan’s girlfriend in the film, helped him detox on a vegan diet. It took a year of planning before we started actually shooting, then it took six more years after that to complete the film.
Demetrius, when did you decide to become involved?
DJB: Marisa and I connected through Sustainable Leadership Council, a sort of NYC vegan mafia she co-founded. I announced at one meeting the search for my next big challenge. That challenge would build on producing a huge and successful fundraiser, coupled with my professional experience in marketing. Midsummer 2010, we found a match in the movie being near completion and ready to find its way in the world. Too, I’d long dreamed of producing movies (and music). One easy way to describe my work here is as a creative midwife. I joined on because this movie is a great, persuasive tool in the coming shift of eating more vegan.
What unexpected things have you learned about yourself as a result of working on and now premiering the film?
MMW:I learned that I can run a marathon…figuratively. When you undertake such a huge project that has so many little parts, you have to focus on one little task at a time and celebrate the little victories along the way and not on how much further you have to go. It’s like when you’re running, and you say to yourself, “ok, I just have to make it to the telephone pole,” then once you’re there, you say, “ok, I made it! Yay! Now just to the stop sign…” and then you just keep on going, one little chunk at a time. If I thought about the 26 miles from the get-go when I started this project, I would have frozen right on up and not taken the first step. I also learned not to freak out when I don’t see the answer to a problem right away. Every stage in this process was new territory to me since I had never made a film before. At first I would freak out and say, “I can’t figure this out! I don’t know what I’m doing! What if I get it wrong?” Then, over time, I would remind myself, “remember when you didn’t know the answer to that old problem and then you figured it out and everything worked out?” That gave me confidence. The third thing I learned about myself is that I can be incredibly focused when I need to be, even if it means saying “no” to fun social occasions and not seeing close friends for months. But I know that there will be a time for socializing and “normal life” — it just might be a little while.
DJB: Great question! I’ve been surprised how many emails I can whip off in a day without pause.
What’s next on your agenda?
MMW:This film is still very much on our agenda. Making a film is just half the work and money; releasing it is the other. We’re looking at about two more years of outreach with the film. The old model of “make a film, sell it to a studio, find a distributor, move on” is destroyed. Now indie filmmakers have to not just make our films but market, release, and distribute them as well. Demetrius uses this great analogy of building a slow fire. We don’t want this to spark and fizzle; we want to turn it into a whole grassroots movement, and we’re well on our way. We’ve had over 170 people sign up to host a screening of the film in 2012, and that’s even before we’ve launched our community screenings campaign. Our hope is that it will continue to grow and grow virally the more people see it.
DJB: We’re early days in this film’s release, so there’s plenty more to come here, including the goals of screening it in 20+ countries, getting it broadcast on TV, and being part of the coming vegan tipping point. That said, I’m considering a follow-up film, and TV projects – some vegan, and others astrology-focused.
And, lastly, a few foodie questions. What’s your favorite vegan restaurant?
MMW: Candle 79! But I love so many restaurants.
DJB: Horizons in Philly was my favorite high-end spot, with NYC’s Sacred Chow being my favorite everyday vegan joint.
What’s your favorite vegan meal and dessert?
MMW: Maybe some kind of kale salad, oniony soup, vegan mac n cheese, nut- and herb-crusted seitan with a savory sauce and mashed potatoes, followed by chocolate chip cookies fresh from the oven with almond milk.
DJB: A great Thai green curry is an all-time favorite. Great cookies are the express lane to this man’s heart, and stomach.
What’s your vegan specialty that you love to cook?
MMW: Lasagna with spinach and tofu ricotta.
DJB: My macaroni and cheese, which is great this time of year, soulghetti in the summer, or soulful collards any time of year.
So there you have it… Watch the trailer, below, and click here to find out where Vegucated is premiering near you!

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50% Off Special for World Vegan Day
Another way I’m celebrating World Vegan Day is by offering 50% off personal telephone consultations.
It’s an opportunity to receive expert guidance for any questions and challenges you may have on your healthy eating journey.
This special price is only available through Nov 5th, but your telephone consultations can be scheduled up to a year from now.
If this sounds like something you can use, then I encourage you to check it out! Click here for all the details.
Have a great week!
Tracye